Find To-let Rider App
Find To-let is an app where users can book a rider, who will search for To-let homes in any desired locality. Utilizing a user-focused strategy, My aim was to develop an instinctive interface for an app where riders can track their location, activity and progress. Find To-let is a startup company. So I built this Rider app from scratch.
Challenge
The aim was to create a user-friendly rider app where the rider can easily post to-let houses and track his progress, activity, earnings etc. Usually riders use this app in challenging outdoor environments. So, I tried to design this rider app as accessible as possible.
Typeface & Color palette
We chose Gotham typeface and this color palette to make the app minimalistic and simple.
User personas
We chose Gotham typeface and this color palette to make the app minimalistic and simple.
Process
Research & Analysis: We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
Information Architecture: Based on the research findings, we restructured the app's navigation and content, prioritizing features and information according to user needs.
Wireframing & Prototyping: We designed low-fidelity wireframes to visualize the new layout and navigation, iteratively refining them based on user feedback. Afterward, we built a high-fidelity, interactive prototype to test the design.
Usability Testing: We conducted usability tests with a diverse group of users to validate the design and identify areas for improvement. Based on the feedback, we made necessary adjustments to the design.